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30 Posts
Ducati Scrambler Forum
I'm going to start with a preface, most of this is my opinion and frankly I don't care if you disagree
Ok, second I also don't care that Harley and Ducati are traditionally at different poles of the motorcycle spectrum, as of right now they both make bikes that are actively competing for my dollars. So you can take your traditions and GTFO.
Now that the house keeping is out of the way lets get to the bikes shall we?
We're all familiar with the Street so I don't think we need much rambling in that area. What I find interesting about the two seemingly opposite offers, is that they are using nearly identical imaging and positioning to sell product.
Harley saw it first, the Street is not your Fathers Harley, while the Scrambler actually is nearly your fathers Ducati. Slightly ironic, maybe?
The positioning is young, care free and ostensibly for the thrill of the ride. ITs easy to assume Ducati and Harley are both speaking to the image, young, care free, hip and fashion conscious. But you're wrong, the demographics of our site will tell you exactly that. Both companies are painting an ideal, they're not speaking to the young and the carefree, they're speaking to their parents.
One could also make the argument that the Scrambler is in far better shape mechanically than the Street 750.
Cost isn't half bad either, $8,495 for the base Scrambler, $9,995 for the upgraded Full THrottle, Enduro or Classic styles. Basically pre modded. Compare that to the $7,500 for the Street 750 and you can see where my dilemma arises. Do I spend the extra $1000 for a bike that is arguably superior, I'm not sure, I do know though that I want both... and bad....

I'm going to start with a preface, most of this is my opinion and frankly I don't care if you disagree
Ok, second I also don't care that Harley and Ducati are traditionally at different poles of the motorcycle spectrum, as of right now they both make bikes that are actively competing for my dollars. So you can take your traditions and GTFO.
Now that the house keeping is out of the way lets get to the bikes shall we?
We're all familiar with the Street so I don't think we need much rambling in that area. What I find interesting about the two seemingly opposite offers, is that they are using nearly identical imaging and positioning to sell product.
Harley saw it first, the Street is not your Fathers Harley, while the Scrambler actually is nearly your fathers Ducati. Slightly ironic, maybe?
The positioning is young, care free and ostensibly for the thrill of the ride. ITs easy to assume Ducati and Harley are both speaking to the image, young, care free, hip and fashion conscious. But you're wrong, the demographics of our site will tell you exactly that. Both companies are painting an ideal, they're not speaking to the young and the carefree, they're speaking to their parents.
One could also make the argument that the Scrambler is in far better shape mechanically than the Street 750.
- Air-cooled 803 cc L-twin engine
- 75 hp and 50 lb-ft of torque.
- Six-speed transmission
- Electronic fuel injection
- ABS standard
- LCD instrumentation.
- Wet weight of 410 lbs
Cost isn't half bad either, $8,495 for the base Scrambler, $9,995 for the upgraded Full THrottle, Enduro or Classic styles. Basically pre modded. Compare that to the $7,500 for the Street 750 and you can see where my dilemma arises. Do I spend the extra $1000 for a bike that is arguably superior, I'm not sure, I do know though that I want both... and bad....